The Linkhouse Blog
We're sharing our knowledge, case studies and expert comments to help your business leverage online marketing.

AI and Predictive Search
Artificial Intelligence and machine learning are revolutionizing the way search engines operate. Here’s everything you need to know about how it works – and how to use it for SEO.

Oops! 10 Link Building Mistakes Even the Experts Have Made
Mistakes happen to the best of us, and the world of link building is no exception. In this blog post, we’re about to reveal the not-so-perfect side of some seasoned link builders.

Premium Content: a new way to elevate your brand with expertly crafted content [VIDEO]
Obtaining high-quality content that truly reflects your brand’s voice and values can be a challenging and time-consuming process. What if you could make it easier? Introducing our new feature – Premium Content.

What is anchor text – and how does it affect SEO?
Anchor text is the text of the link. It allows not only to place links in the context of the article but provides Google with

Oops! 10 Link Building Mistakes Even the Experts Have Made
Mistakes happen to the best of us, and the world of link building is no exception. In this blog post, we’re about to reveal the not-so-perfect side of some seasoned link builders.

Premium Content: a new way to elevate your brand with expertly crafted content [VIDEO]
Obtaining high-quality content that truly reflects your brand’s voice and values can be a challenging and time-consuming process. What if you could make it easier? Introducing our new feature – Premium Content.

What is anchor text – and how does it affect SEO?
Anchor text is the text of the link. It allows not only to place links in the context of the article but provides Google with
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Oops! 10 Link Building Mistakes Even the Experts Have Made
Mistakes happen to the best of us, and the world of link building is no exception. In this blog post, we’re about to reveal the not-so-perfect side of some seasoned link builders.

Content marketing: 14 ways to create valuable content
If you are not focused on creating authentic and valuable materials for the reader, we have sad news for you – you will probably waste

How to win the marketing game? Insights from 30+ marketers worldwide.
Welcome to the year 2018 (or maybe should we say – almost 2019?), where winning the marketing game is practically impossible or so complicated that
Recent articles

Indexing API – knowledge compendium
The Indexing API is an interface that allows you to notify Google of changes related to URLs on a website. These changes include: Adding a

Introducing a new feature of the platform – here’s the Publisher Dashboard!
We have just introduced another innovation that will make it easier for Publishers to use the Linkhouse platform. The Publisher Dashboard is a feature that

Get the Advertisers trust – increase your visibility in Linkhouse database
Every advertiser knows the complexity of the buying process. There are dozens of factors to consider including website theme, its SEO parameters, offer match and

Common issues with crawling – and how to fix them
The robots.txt file allows you to precisely control what GoogleBot crawls (or scans) on our website. So it’s no wonder that optimizing technical SEO usually

Link Planner: promees.pl case study
Linkhouse has launched the innovative tool called Link Planner in September. It chooses the best links for the indicated domains, which, among other things, allows

Backlinks – what are SEO links and how to build them?
Backlinks are extremely important when it comes to website visibility in Google. A well-thought-out and valuable link may bring many advantages to your website. Every

Link building basics in 2023
You have probably come across this article while researching whether link building is the right strategy for boosting your website’s search engine ranking and driving

Promotions in Linkhouse: Black Friday & Cyber Monday 2022
Like every year at Linkhouse, we celebrate Cyber Week! This means that we will have special promotions for you. Check out what we have prepared!

Internal and external linking – good practices
From the user’s point of view, links create a kind of map that significantly facilitates and improves navigation on the web and on the website.

Content marketing: B2C examples
B2C acronym, although it may sound quite enigmatic to some, does not mean anything complicated at all! The B2C relationship is the business-to-consumer relationship, i.e.,

Sponsored links price in 2022
Sponsored links are an extremely effective and eagerly chosen element of marketing strategies by entrepreneurs. They are a type of advertisement displayed in the place

Content marketing: examples for B2B
Creating and delivering valuable content to clients is one of the basic elements of content marketing in a B2B relationship. If you want the content

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