What are high authority backlinks? They are inbound links acquired from a trusted website. It’s difficult to determine what a trusted website is – we might use criteria like domain authority (DA) or domain rating (DR). Still, in truth, Google uses much more complex metrics to determine whether a site is credible, so relying purely on those ratings isn’t always sufficient.
How to get high authority backlinks? Mainly by guest posting, HARO (help a reporter out), utilizing our link building platform, analyzing your competitors, and creating valuable, linkable content. In this article, we will look at this in more detail, so read on if this topic interests you.
What Are High Authority Backlinks?
Before we get to the ways to obtain high DA backlinks, let’s explain what they really are.
High authority backlinks are those inbound links that come from credible sources. Typically, the quality of a site is measured by establishing its domain authority (DA) score or domain rating (DR). However, these metrics are not enough to determine how Google sees the site.
Relevance is also important, along with the general level of domain authority within a given industry. If all websites in a given field have relatively low DA, it might be so that a backlink from a domain with a 40 authority score will be considered high authority, as the best sites will have no more than 50-55 DA. But, if the industry is competitive and there are many sites with high scores over 80, a backlink from a site with 70 DA won’t be that good.
Once again, we must remind you that domain authority scores aren’t an indicator – this metric was artificially created by SEO software providers, as nobody knows exactly how Google classifies the sites.
Measuring the Quality of Backlinks: DA, DR, AS, TF
There are several ways to define what a high authority backlink is – you’ll find different metrics in each SEO tool. Therefore, let’s look at the most common ones.
- Domain Authority (DA) – Moz developed this metric. It’s estimated based on the number of backlinks, content quality, technical structure, and general popularity of the website on the internet. It’s displayed on a scale from 1 to 100.
- Domain Rating (DR) – Ahrefs developed this metric. It’s calculated based on the number of backlinks leading to a site and the strength of its backlink profile. It’s displayed on a scale from 1 to 100.
- Authority Score (AS) – Semrush developed this metric. It’s calculated in two steps: first, the algorithm uses organic search data, website traffic data, and backlink data to weigh up the most trustworthy and popular sites on the internet. Then, a different algorithm calculates the rating based on the number, type, and quality of backlinks leading to a website. It’s displayed on a scale from 1 to 100.
- Trust Flow (TF) – Majestic developed this metric. It’s calculated based on the transparency of the sources linking to a given website. It’s displayed on a scale from 1 to 100.
How to Acquire High-Quality Backlinks? 5 Methods
So, what link building strategies should you adopt if you wish to get high-quality backlinks that will truly strengthen your website’s position in search engine result pages? Here are our 5 proven methods!
1. Guest Posting
Finding a high DA/DR website and publishing your guest posts on them (with links to your sites) is one of the most effective and easy-to-conduct methods of acquiring high-quality backlinks. All you have to do is contact the owners/editors of these websites and agree on the terms of guest posting.
But what if we told you that it can get even easier? You can buy guest posting from us and have it all done for you. The only effort you’ll be required to put into this is to choose the average domain rating that you’re targeting (or organic traffic, if that’s your goal), input any tips and requests for our copywriters, and voila – we’ll find the right domain, write the article and publish it for you.
2. Analyzing Your Competitors
Another useful strategy for finding domains with high authority scores and acquiring links from them is to…look at your competitors (in SEO terms). Analyze the backlink gap between your websites and the sites that you compete with over the highest positions in SERPs, see what referral domains they have that you don’t, and pick the high-quality ones. Why is it important?
Because this way, you will be sure that your competitors don’t get an edge over you – you’ll have all the same high authority domains linking to your sites + the ones that you’ll acquire through other efforts. As a result, it will be easier for you to climb up the SERPs and dominate the rankings.
3. Utilizing Our Link Building Platform
You can also get high-quality backlinks by utilizing our complex link building platform. How does it work, and what can it help you with?
- Link building marketplace – The first and foremost function of our platform is the link building marketplace – a massive library with over 75000 domains from which you can purchase links. All the domains in our marketplace are rated and updated based on the data from Ahrefs, SEMrush, Majestic, and MOZ, so you can compare these ratings to choose the best portals for your links.
- Link planner – This is our link building tool that lets you plan and conduct your campaigns with ease. It’s based on AI and helps you determine which of your subpages need to be strengthened by links and find high-quality backlinks that your site will benefit from. You also get direct offers from our marketplace so that you can purchase links from the chosen websites without the need to leave the planner.
- Topical backlinks module – As we mentioned before, although domain authority is important, Google also takes relevance into consideration. Our topical backlinks module enables you to look from this point of view as well, giving you the opportunity to look for websites based on certain keywords rather than dry data like domain ratings.
- Backlink gap module – This is a function in our platform that enables you to put the previously mentioned strategy into life – analyze your competitors and see what high authority backlinks they have that you don’t. Unlike tools like SEMrush or Ahrefs, our backlink gap analysis tool won’t only show you the gap but also help you fill it by providing you with offers to buy links from the sites that link to your competitors.
4. Create Valuable, Linkable Content
The best high-authority links are the ones that you obtain naturally, without any effort. While you probably heard (or read) multiple times that valuable content is the way to do that, you also need to make sure that it’s linkable, meaning that it incentivizes users to use it as a source and link it.
What’s the best way to create linkable content? Make infographics based on statistics you’ve acquired or found in industry reports that are not widely available. This way, other users will start quoting the data provided by you, and linking to your pages as sources. When they do, you’ll achieve tens of links, some of which may be quite valuable (especially if you’ll get quoted by a journalist from a well-renowned portal).
5. Use HARO (help a reporter out) Platform
Since we’re on the topic of journalists, and the value of the links acquired from them, we need to mention the HARO platform – a place where journalists ask for insights. Why is it so important?
There are many journalists from respected portals with high domain authority, such as Business Insider or GQ, that look for insights on HARO. If you e-mail them with your experience or opinion on the matter, you will likely get quoted and the journalist will provide a link to your site. This way, you’ll get some extra high authority backlinks with little to no effort.
The Takeaway
Acquiring high authority backlinks is crucial if you want your website to rank high in search engine results pages. After all, it’s a clear signal for Google: trustworthy sites trust you, which makes you credible as well. Thus, you shouldn’t hesitate to outreach with your guest posting, utilize our link building platform, analyze your competitors, create linkable content, or use HARO, because you absolutely need to get these high authority sites to link your content!
Do you want to learn more about a different strategy that helps collect high-quality backlinks? Then read our article on tiered link building.
FAQ
How can I get high authority backlinks to enhance my site’s SEO performance?
To earn high-authority backlinks, focus on creating quality content that addresses the needs of your audience and appeals to authority websites. Engaging in PR outreach and participating in industry forums can also help. Remember, the best and easiest way is to buy links via Linkhouse Marketplace, ensuring you get quality backlinks from high authority domains, which can significantly boost your website’s authority and SEO performance.
What makes a good domain authority for backlinks, and how can I ensure I’m building high-quality links?
A good domain authority (DA) for backlinks is generally considered to be one that is higher than your site’s current DA score. You can ensure you’re building high-quality links by targeting authority domains with high DA scores and relevance to your niche. Quality links from these sites can lead to higher rankings and improve your site’s authority.
How can increasing domain authority with high authority links improve my website’s SEO?
Increasing your domain authority with high authority links signals to search engines that your site is a credible and valuable resource, leading to improved SEO performance. High quality backlinks from authority websites increase your site’s trustworthiness, which can translate into better visibility and higher rankings in search engine results.
What are the key indicators of high quality links, and how can I ensure my SEO team focuses on these?
Key indicators of high quality links include a high DA score, relevance to your site’s content, and the link’s contextual fit within the content. Ensure your SEO team prioritizes these factors and focuses on earning quality backlinks from high authority websites, as these are critical for enhancing your website’s SEO performance and authority.
How can I effectively build authority and earn high authority backlinks in 2024?
To effectively build authority and earn high authority backlinks in 2024, concentrate on producing quality content that resonates with your target audience and authority sites in your niche. Collaborate with high authority domains through guest blogging, PR outreach, and by providing valuable insights in your industry. Utilizing platforms like Linkhouse Marketplace can also streamline the process of acquiring authority backlinks for your website, enhancing your SEO efforts and site’s page authority.